Privacy Policy

Effective date: August 8, 2026

Last updated: August 8, 2026

1. Introduction

PostTrack is an advertising spend and profitability analytics platform for marketing teams. It consolidates advertising costs, revenue and campaign performance from multiple sources into a single reporting workspace.

This Privacy Policy explains what data we collect, how we use it, and how you can remove it.

2. Information We Collect

• Account information: name, email address, company name, team role, and a hashed password.
• Meta advertising data: ad account identifiers, names, currency and timezone; campaign, ad set and ad identifiers, names and statuses; performance metrics including spend, impressions, clicks, CTR, CPC, CPM and conversions.
• Data from other connected sources: aggregated click, conversion and revenue data from trackers such as Keitaro and Binom.
• Operational data you enter: expenses, revenue records, tasks, creatives, comments and team structure.
• Technical data: IP address, browser user agent, session identifiers and activity logs.

3. How We Use Your Information

• To display your advertising performance and profitability in the dashboard.
• To authenticate you and maintain your session.
• To combine advertising spend with your revenue data and produce profit and loss reports.
• To send notifications when thresholds or rules you configure are triggered.
• To provide technical support at your request.

• We do NOT sell, rent or share your data with third parties.
• We do NOT use your advertising data to train machine learning models.
• We do NOT combine data across different customers.
• We do NOT access, store or process personal information about individuals who viewed your ads.

4. Meta Platform Data

We access your advertising data through the official Meta Marketing API. Access is granted by you through the standard Facebook Login consent flow and can be revoked at any time.

We request the following permission:

• ads_read — read advertising performance data: spend, impressions, clicks, CTR, CPC, CPM and conversions, along with ad account, campaign, ad set and ad names and statuses used to label those metrics in reports.

PostTrack performs read-only operations on Meta advertising data. We do not create, modify, pause or delete campaigns, ad sets, ads or budgets. We do not access your profile information, friend list, Pages, posts, messages or Custom Audiences.

Access tokens are encrypted at rest and are used solely to retrieve the data described above. We comply with the Meta Platform Terms and Developer Policies.

5. Data Storage and Security

• All data is transmitted over HTTPS.
• Access tokens and passwords are stored encrypted.
• Each customer's data is held in an isolated workspace and is not accessible to other customers.
• Access to production infrastructure is restricted and logged.

6. Data Retention

• Account and operational data: retained while your account is active.
• Meta advertising data: retained while the integration is connected; deleted within 30 days of disconnection.
• Access tokens: deleted immediately when you disconnect an integration.
• Request logs: 90 days.
• Security logs: 12 months.
• Backups: 30 days.

Upon account deletion, all your data is permanently removed within 30 days.

7. Your Rights

• Access — view the data we hold about you in the dashboard.
• Export — download your analytics data in CSV or Excel format.
• Correction — update your account information in settings.
• Deletion — request complete removal of your data (see section 8).
• Revoke access — disconnect a Meta account in PostTrack, or remove the app in Facebook Settings → Apps and Websites.

Requests should be sent to support@posttrack.app and are answered within 30 days.

8. Data Deletion

You can remove your data in three ways:

1. Disconnect the integration in PostTrack under Integrations. The access token is revoked immediately and the advertising data retrieved from that account is deleted.
2. Remove PostTrack in Facebook Settings → Apps and Websites. Facebook notifies us automatically and the data is deleted within 30 days.
3. Request full account deletion at support@posttrack.app.

Full instructions: https://posttrack.app/legal/data-deletion

9. Cookies

We use essential cookies for authentication and interface preferences. Analytics cookies are loaded only after your explicit consent and can be withdrawn at any time. See https://posttrack.app/legal/cookies

10. Changes and Contact

We may update this policy. Material changes will be announced on this page with an updated date.

Questions and data requests: support@posttrack.app

PostTrack is an independent product and is not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc. Facebook, Meta and Instagram are trademarks of Meta Platforms, Inc.